Up in Vermont, Bo Muller-Moore picked a fight with anti-gay fast-food chain Chick-fil-A over the use of the phrase "eat more kale" … similar to their trademarked "eat mor chikin" … and this week he won his legal battle after the U.S. Patent and Trademark Office granted his application to trademark his phrase.
"I've called Chick-fil-A's bluff on their cease-and-desist demands. I am not ceasing and desisting. I am thriving, thanks to people like you and thanks to Vermont and people from beyond." — Bo Muller-Moore
Muller-Moore started using the phrase in 2001 after a farmer who grows kale — known for its nutritional value — asked him to make three T-shirts for his family; the phrase caught on and, with the approval of the farmer, Muller-Moore began marketing it.
In 2011, Muller-Moore sought to trademark the phrase and shortly thereafter Chick-fil-A sent him a cease-and-desist letter telling him to stop using the phrase because the company felt it could be confused with "eat mor chikin."
But Muller-Moore refused, and used social media — and even this blog HERE — to win the support of state officials, including the Governor and pro-bono lawyers who handled his case. Governor Shumlin called Muller-Moore a shining example of Vermont's independence and entrepreneurial spirit.
Now, Chick-fil-A is kinda eating Crow, while Muller-Moore is having a special drink …
"Chick-fil-A did me a bit of a favor: They handed me lemons, and I made lemonade.” — Bo Muller-Moore
Snap.
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The Song-In-My-Head this week is, at last, a long time favorite: Shawn Colvin, "Killing The Blues."
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I will definitely eat more kale.
ReplyDeleteAnd apple-cranberry pie.
Eat more Kale and Crab Legs!!! I think Bill slept with those women and broke promises
ReplyDeleteHoney, I enjoy this weekly post just to hear about Carlos and the Smallsville going ons!!! Poor ozzo. I guess the felines all sat back watching the two clowns thinking idiots?
ReplyDeleteTar understands running into walls... Hey, it can happen!
ReplyDeleteyep, you two are mos def married! :)
ReplyDeletePS - at least you don't have to worry about carlos running off with nina!
Yeah, the cats giggled, chortled and snorted at poor Ozzo's battle with the wall!
ReplyDeleteAnd Anne Marie? It's nice not to worry that Carlos and Nina will run-off ... unless it's to lunch!
Karl Rove and Dick Cheney should definitely be indicted as war criminals
ReplyDeleteI don't know where to begin; you've given my way too much to comment on, laugh at, think about. In a nutshell: Poor Ozzo; Poor Carls (and San Geraldo); I want some crapple. Thanks for your comments about the film "The Interview." It's the question I've been asking, too!
ReplyDeleteOh, this was a good one-- lots of laughs that had my husband looking at me crossly. (and I'll bet the cranberry-apple combination was delish!)
ReplyDeleteROTFL!!! Poor Ozzo LOL!
ReplyDeleteOK - I said the same thing about the Interview. Well, Danny said it ... how would the world feel if someone made a movie about someone trying to assassinate President Obama, and how no one should make a movie, even a comedy, about assassinating a world leader.
Rove and Cheney - BOTH OF WHO NEVER SERVED THEIR COUNTRY FUCKEN COWARDS
As for Baba Wawa ... she such a kiss ass. All I can say is at least it wasn't Kim Kardashian.
And Camille Cosby needs therapy.